Technologies
Overview
About City of Hope
Since 1913, City of Hope has been a world leader in cancer, diabetes, and life-threatening illnesses research for treatment and prevention. The organization’s research has been a basis for human synthetic insulin and numerous cancer medicines. Consistently recognized as a national and world leader in cancer care, City of Hope focuses on hands-on patient care, hope-based learning, and groundbreaking research.
Services
Their Challenge
City of Hope participates in Ashley for the Arts, an annual nonprofit fundraising music festival hosted in Arcadia, Wisconsin, every year. The event is one of City of Hope’s largest fundraising sources, so standing out among the 70+ participating non-profit organizations is essential.
Our Solution
Inspired by City of Hope’s mission to conquer cancer and diabetes, our team went above and beyond in designing and developing an interactive, educational virtual reality experience to draw in crowds at the musical festival.
Our Approach
What Saritasa Did
Quick Timeline
City of Hope reached out to us only three months before the music festival. Typically, our virtual reality projects take four to six months to develop. Despite the tight timeline, our team successfully delivered a beautiful, engaging VR experience.
Custom 3D Assets
As a nod to the festival’s sponsor, every piece of furniture in the VR experience was custom-designed based on real furniture from Ashley Furniture’s catalog. Our 3D design team built each furniture model from the ground up, as we didn’t have access to any of Ashley Furniture’s design or CAD files.
Hands-On Guidance
This was the City of Hope’s first virtual reality project, so there was a steep learning curve. Our team worked closely with theirs to walk them through the intricacies and nuances of virtual reality development, holding their hands through the entire process.
Interactive Mini-Games
The virtual reality experience consists of a series of short, engaging, and educational mini-games meant to teach users about diabetes. Since the venue was a music festival, the games had to be fun and intuitive to play for those new to VR, while remaining quick to turn around between users.
